Mediatek Services

A Media Independent Company with leadership in work quality, professionalism and quick turn-around time.

Strategic Planning

At Mediatek, we assist brands define their vision for the future and identify their brand goals and objectives... read more.

implementation planning

implementation plan is a document that defines how a campaign project will be executed. Implementation planning is... read more.

Media Buying and Bid Management

At Mediatek, We have dedicated media buying and bid management teams empowered with technology and data to ... read more.

Data Analytics

Data Analytics is the application of data science to improve the performance of advertising investments. read more.

Audience Management

At Mediatek, Audience Management is about the construction of audiences: from panel-based audiences to size the... read more.

Measurement and Reporting

Our comprehensive offering includes the development and integration of multi-touch attribution (MTA) and... read more.

Strategic Planning

At Mediatek, we assist brands define their vision for the future and identify their brand goals and objectives. This process includes establishing the sequence in which those goals should be realized so that the organization can reach its stated vision.
There are 5 steps we adopt in strategic planning; these are

  1. Defining brands vision
  2. Assessing where brands are
  3. Determining brand’s objectives
  4. Define responsibilities
  5. Measure and Evaluate the results

Mediatek Global Services Limited - Strategic Planning
Mediatek Global Services Limited - implementation planning

Implementation Planning

implementation plan is a document that defines how a campaign project will be executed. Implementation planning is precision-based planning bespoke to each channel that explains the strategic goals and steps involved in a campaign project, define the project completion timeline, and list the resources necessary for a successful campaign project.
At Mediatek, it is executed by specialists within their respective disciplines, ensuring deep levels of expertise within each channel.

Media Buying and Bid Management

At Mediatek, We have dedicated media buying and bid management teams empowered with technology and data to provide best-in-class negotiation and bid management.
We secure ideal placements, locations and times to run ads to maximize their effectiveness with specific Audiences.

Mediatek Global Services Limited -Media Buying and Bid Management
Mediatek Global Services Limited Data Analytics

Data Analytics

Data Analytics is the application of data science to improve the performance of advertising investments. At Mediatek, We Deliver data driven media plans using All Media and Products Survey (AMPS), TAMS & RAMS delivered through industry standard.
We also make Use of MediaTXpress software for planning and error-free scheduling

Audience Management

At Mediatek, Audience Management is about the construction of audiences: from panel-based audiences to size the entire market through to the creation of custom audiences.
Our extended capabilities include scoring audiences based on purchase propensity and building second-party audiences through negotiated cleanroom environments with external companies.

Mediatek Global Services Limited - Audience Management
Mediatek Global Services Limited - Measurement and Reporting

Measurement and Reporting

Our comprehensive offering includes the development and integration of multi-touch attribution (MTA) and market mix modeling (MMM), in addition to working within cleanroom environments to create cross-clean room MTA.
At Mediatek, we provide clients with bespoke dashboards with fingertip access to all their relevant data.
This data can range from competitive spend for share of investment (SOI) reporting through to digital performance.

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